I can give my opinion about the app or the filter but it is going to be meaningless in this conversation. I’ll say two things though, first I believe that you can take a stance against something that you find racist or degrading, without generalizing all white men into one group. This is a decision made by a company, not by an entire race. Second, if I were a minority or woman that was sick of tech lacking in diversity, I would be working on changing that. As a young white male, I’m doing what I can to include women and minorities in my industry but you need to do what you can as well. Start an organization that encourages young women to learn coding or tech entrepreneurship from a young age, show them that they can do whatever they want and they shouldn’t feel like they are ousted from start a tech giant. Create an after school program in your neighborhood for minorities that teaches them the skills needed to create their own company and teach them that they are valuable. Start an incubator for women and minority tech start ups so that they can get funding and the help they need. All of this can be done locally, by you and others that want to help our future generations equality. Starting an after school program or a non-profit that is there to help young women get involved in tech is a step in the right direction and even if you can’t do it on a global level, doing it locally gets the ball rolling for others. It’s a movement. But the movement starts with people getting involved locally and not just complaining about an app and deleting it. That’s like changing your facebook photo to a Paris flag in support of a terrorist attack. It does nothing but make the person feel like they contributed.